Commenting on the survival of bicycle rental shops, SMU Assistant Professor of Sociology (Education) George Wong said rental shops should look to spaces where bike-sharing has yet to establish a presence, such as Pulau Ubin. Asst Prof Wong also pointed to lifestyle-focused subscription models gaining traction overseas, where members pay a fee for maintenance and services rather than renting per trip. He added that it creates a community and this lifestyle that revolves around people who seriously want to think about mobility. Asst Prof Wong said that safety is another area where rental shops could differentiate themselves, since they can provide helmets with every bicycle, unlike dockless operators.
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